- Country: Belgium
- Summary: Media Strategy, Planning, Buying, Monitoring, and Evaluation for the Promotional Activities of the European Travel Commission (Multi Supplier Framework Agreement)
- BET Ref No: 103745394
- Deadline: 12 Aug 2024
- Financier: Self Financed
- Purchaser Ownership: Government
- Tender Value: EUR 10000000
- Notice Type: Tender
- Document Ref. No.: 402246-2024
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- Description:
- The purpose of this procedure is to establish a Multi-Supplier Framework Agreement (MSFA) with the reopening of competition with a pool of agencies (referred to hereinafter as “selected contractors”) able to deliver media strategy, planning, buying, monitoring, and evaluation services for the promotional activities of ETC. Under this MSFA, ETC intends to cover media strategy, planning, buying, monitoring, and evaluation services for the promotional activities implemented by ETC in cooperation with its member National Tourism Organisations. of ETC (also referred to as the project). It concerns: a)The development of media strategies and associated research and consultancy services; b)The development of media plans that best reach the corresponding target audience(s); c)Media buying, including price negotiations, media space management, monitoring, optimisation, evaluation, and reporting; d)Adaptation of advertising assets associated to the media buying services. e)Monitoring, optimisation and reporting of promotional activities. The underlying activities can range from the placing of a single advertisement in one specific media channel to multi-channel, multi-country campaigns. The comprehensive development of creative concepts and production of communication and advertising assets are not part of the scope of the project. In most cases, ETC will supply the Contractor with the necessary communication and advertising assets for the project, adhering to the technical specificat...
- Documents:
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CLICK HERE TO LOGINMedia Strategy, Planning, Buying, Monitoring, and Evaluation for the Promotional Activities of the European Travel Commission (Multi Supplier Framework Agreement) - Belgium Tender
The EUROPEAN TRAVEL COMMISSION, a Government sector organization in Belgium, has announced a new tender for Media Strategy, Planning, Buying, Monitoring, and Evaluation for the Promotional Activities of the European Travel Commission (Multi Supplier Framework Agreement). This tender is published on BelgiumTenders under BET Ref No: 103745394 and is categorized as a Tender. Interested and eligible suppliers are invited to participate by reviewing the tender documents and submitting their bids before the deadline on 2024-08-12.
The estimated tender value is EUR 10000000, and full details, including technical specifications and submission requirements, are provided in the official tender documents. Ensure all submissions meet the criteria outlined to be considered for evaluation.
