Tender Details

Country:
Summary: Framework Agreement for the Provision of Communication Services for Marketing
BET Ref No: 119885884
Deadline: 30 Jun 2025
Financier:
Purchaser Ownership: Government
Tender Value: Refer Document
Notice Type: Tender
Document Ref. No.: 344614-2025
Purchaser's Detail:
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Description:
For this assignment, De Lijn is looking for an external partner who can assist in determining the most sculpted communication strategy as well as implementing communication plans, purchasing its digi-tale media and continuous adjustment and monitoring for maximum range. Has more concreteThe assignment relates to the development of an action plan for De Lijn that contributes to achieving its objectives in terms of attracting new travelers, use stimula-running for existing occasional travelers and increase the satisfaction and loyalty among existing travelers.This agency also monitors the consistency and coherence in all communication expressions. Part of the remuneration will become variable in the reward system. Cooperate in the evolution of the line to a more data driven approach to both the performanceIf the efficiency can better measure and adjust in the future, an important part of the focus is. The aim must be to include the De Lijn communication team in the latest trends and technolo gies. We expect a data-driven and "digital first" approach from the agency. Knowledge transferAnd guiding the change process to better do the "always on" communication (continuous focused communication towards customers). This is an essential part of the assignment and this will also be included in the remuneration system.
PR-2024-096-1
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Framework Agreement for the Provision of Communication Services for Marketing - Belgium Tender

The FLEMISH TRANSPORT COMPANY DE LIJN, a Government sector organization in , has announced a new tender for Framework Agreement for the Provision of Communication Services for Marketing. This tender is published on BelgiumTenders under BET Ref No: 119885884 and is categorized as a Tender. Interested and eligible suppliers are invited to participate by reviewing the tender documents and submitting their bids before the deadline on 2025-06-30.

The estimated tender value is Refer Document, and full details, including technical specifications and submission requirements, are provided in the official tender documents. Ensure all submissions meet the criteria outlined to be considered for evaluation.